Woven Gym Wants Women to Lift Without Anxiety
Strength meets serenity at Woven, where the emphasis is on feeling good – not getting small.
As boutique fitness shifts toward private, personalized experiences, Woven Performance and Longevity is stepping in to meet the demand. Located at 333 Atlantic Avenue, this newly opened gym is rewriting the fitness rulebook by prioritizing strength and creating a space where people, particularly women, can thrive, free from the usual gym anxiety.
“Many gyms are not designed with real people, and especially women, in mind,” said Lisa Daronatsy Kiyindou, CEO, Co-Founder and Co-Owner, Woven. “So much of the messaging in fitness isn’t supportive or helpful or anything that’s not just like ‘Be as small as you can at any cost.’ I wanted to create something different and do it really well.”
Kiyindou, a former fashion major, was once an assistant designer for women’s wovens at Macy’s before leaving the retail world behind for a career in fitness. After years as a personal trainer and nutrition coach at Equinox, she began managing the personal training team at the Dumbo location. One of her first hires was Noah Todd, with whom she co-founded Woven.
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